How Lume Whole Body Deodorant Was Inspired by a Genetic Disease
PLOS: DNA Science
APRIL 4, 2024
A Compelling Need I was delighted to discover that the inspiration for Lume is a rare, recessive genetic disease, trimethylaminuria (TMAU), aka “fish odor syndrome.” The chemo trial preceded Lume by more than a decade, so you’d think the product name would have been better researched. ” Lady parts.
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